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Innovation Challenge with LA’FARGE

December 6th, 2023



Participants had the unique opportunity to gain hands-on experience, network with industry experts, and make a real impact in the field of sustainability. The workshop provided a platform for individuals to immerse themselves in practical learning, connecting with seasoned professionals, and contributing meaningfully to the advancement of sustainable practices.


Sources of Capital for Entrepreneurs

with Dr. Rassel Kasim

November 9th, 2023 at 3.15 pm GST



Explore the essentials of venture finance, how to set priorities when gathering financial resources and raising capital, and examine the advantages/disadvantages of different sources of capital in the UAE with an expert guest.


Fun Craft Activity - Innoboost

with Dr. Krista Keranen, Dr. Sunitha Kshatriya

April 11th, 2023 at 1.30 pm GST

Via Zoom or AEIC 214 EMBA


This is a business game that helps young founders understand innovation theory, service design, and co-creation. Using the game ‘Innoboost’ founders learn how to commercialize their startup ideas in a game where everyone is a winner.



with Mr. Kevin Rogess

November 9th, 2023 at 8.00 pm GST



Learn to build your business website from scratch or by using templates guided by a technical expert.


Sustainable Lean Startup Methods

with Ms. Jane Cai

October 26th, 2023 at 3.15 pm GST



This is a series wherein the expert guest talked about the method that startups adopt to succeed through customer learning and discovery, which is a critical component of the “Lean Startup” philosophy for launching any new product/service into the market.


Legal Matters in Startup

with Mr. Ayman Al Awadhi

April 4th, 2023 at 3.00 pm GST

Via Zoom or AEIC 214 EMBA


This is a guest speaker series where students are shown by an expert how to examine legal issues involved for launching their startups and are informed about the critical role played by lawyers including the value of intangible assets such as patents, copyrights, trademarks etc.

Pop Up Classes

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An Unconventional Timeframe

A sneaky experiment…. 30-minute  weekly session

New adventurous content you’re trying to prototype and refine

A great opportunity to bring in a new design team and try out new partnerships

A Quintessential AEIC experience

Team taught, multidisciplinary, design based, learning-by-doing.. BUT with a twist….

A new strange burst of creativity….from unexpected places

13. BUSI101-E-Stds. Creating Empathy Map

A choice of AEIC Workshops & Seminars that may be offered on a need basis but not limited to the below

Inspiration Workshops

  • Body Language

  • Journaling

  • Applying 5 Whys

  • Framing the Challenge

  • Recruiting

  • Interviewing

  • Group Interviewing

  • Expert Interviewing

  • Conversation Starting

  • Analogous Inspiration

  • Card Sorting

  • Collage

  • Creating a Plan

  • Guided Tours

  • Drawing It

  • Peer Observations

  • Building a Team

  • Defining the Audience

  • Immersion

  • Secondary Research

  • Resource Flow

  • Extremes & Mainstreams

  • Journey Mapping

  • Downloading Learning

  • Rules for Brain Storming

  • Bundling Ideas

  • Creating Concepts

  • Designing Principles

  • Creating Frameworks

  • Mashing Up

  • Gut Checking

  • Co-Creating

  • Determining What to Prototype

  • Sharing Inspiring Stories

  • Creating How Might We

  • Rapid Prototyping

  • Creating Story Boards

  • Role Playing

  • Getting Feedback

  • Integrating Feedback & Iterating

  • Business Model Canvas

  • Getting Visual

  • Finding Themes

  • Exploring Hunches

  • Top 5

  • Creating Insight Statements

  • Brain Storming

Ideation Workshops

Incubation Workshops

  • Business Model

  • Design Thinking Process

  • Developing Original Ideas

  • Financial Modeling

  • Getting Started

  • Introduction to Human Centric Design Thinking

  • Making a Creative Difference

  • Prototyping

  • Storytelling

  • Shaping Ideas

  • Marketing for Burning Need

  • Live Prototyping

  • Iterating

  • Building Partnerships

  • Laying a Roadmap

  • Piloting

  • Sustainable Revenue

  • Growing the Framework

  • Defining Success

  • Measuring and Evaluating

  • Staffing E&I Projects

  • Keep Getting Feedback

  • Funding Strategy

Implementation Workshops


  • Adaptive Leadership

  • Branding and Social Impact

  • Changing Customer Behavior

  • Competitive Advantage

  • Environmental Sustainability

  • Lean Startup Principles

  • Marketing to Customers in Need

  • Networking Leadership

  • Public Speaking

  • Social Entrepreneurship

  • Strategy for Enterprise

  • Systems Design

* AEIC acknowledges IDEO - David Kelly’s design company based in Palo Alto, California, as being the inspiration behind it’s ideas and Design Thinking tools used.

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